One condition, one routine
Our Story
Strawberry Skin Lab makes one thing: a complete routine for keratosis pilaris. Not a broad skincare line with a KP product in it — one condition, and everything we know about it.
Most people with KP end up assembling a routine out of products designed for something else. A body scrub meant for dry skin. An acne wash aimed at oil and bacteria, when the blockage is keratin. A rich cream that soothes but never touches the plug. Each one does part of the job, none of them were built for this, and the results show it.
So we built the other thing: six products that were designed together, in the order they are meant to be used. Two acids working in different layers, barrier repair to carry the exfoliation, and a cleanser that does not undo either. If you want the mechanism behind that, it is on What Is Keratosis Pilaris?
No catalogue
We do not sell face serums, hair care or anything with a trend attached. If it does not help KP skin, we do not make it.
Short lists, named
One or two proven actives per formula, printed on the pack. Nothing added to make the label look longer. Every ingredient, explained.
For everyone who has it
KP looks the same on every skin tone and every gender. Everything we make is unisex, because the follicle does not care whose arm it is on.
Eight weeks, not eight days
Skin feels smoother in the first week. The bumps take longer. We say so before you buy rather than after.
Where this started
Max had it for years. He doesn't now.
Strawberry Skin Lab was founded in 2026 by Max de Lange, who had keratosis pilaris for years.
Rough upper arms, the same bumps every winter, and the same routine of trying whatever the internet suggested that month. Scrubs that left the skin red and the bumps exactly where they were. Acne washes aimed at a blockage he did not have. Thick creams that felt good for an hour. Nothing was aimed at KP specifically, so nothing held.
What eventually worked was not a product but an order: dissolve the plug with the right acid, rebuild the barrier so the skin can take it, and keep going long enough for the follicles to stay clear. Once that was working, the obvious question was why nobody sold it as one routine.
That is the whole brand. Six products, designed together, for the thing Max spent years trying to fix with products designed for something else.
How the products are made
Formulated with an experienced cosmetic formulation partner, manufactured to cosmetic GMP.
We are not a lab. We develop every formula together with an experienced cosmetic formulation partner, and production runs under ISO 22716 — the international standard for Good Manufacturing Practice in cosmetics. The formulations are ECOCERT certified natural and organic.
Every product in the range is vegan, cruelty-free and nut-free. The Ceramide Recovery Cream carries no essential oils either, because it is the one that goes on last, over freshly exfoliated skin.
What that buys you is boring and important: the same formula in every batch, a full INCI on every pack, and no proprietary blend hiding a list of ingredients inside one word on the label.
Where the brand works from.
What success looks like to us
Not a transformation post. Someone who stops thinking about their arms.
A timeline you can hold us to
Skin feels smoother within the first week. The bumps take longer, and week two is where almost everyone doubts it. By week eight the change shows in a photo, not just to your fingers. One set of any system lasts those eight weeks.
There is no cure
KP is manageable, not curable. Follicles refill within four to six weeks of stopping, so results hold as long as the routine does. Anyone selling you a permanent fix is selling you something else.
You read first, buy second
The mechanism is on the KP page and the full ingredient list is on Our Ingredients. If after reading both you decide this is not for you, that is a good outcome too.
This page is for general information and isn't a substitute for advice from a dermatologist or doctor. If your skin is red, painful, or changing in ways that worry you, please see a professional.